NikeiD Studio opens up in Niketown

So the exclusive capscule NikeiD Gallery in the LES, NYC might be closing...and replaced by the NikeiD store inside Niketown!

I was confused as I made a booking for my consultation and the lady said that there was no iD store in LES. "Weird, I was there a month ago and it was definately open for business..."

So what is NikeiD? NikeiD is the feature to customize a range of Nike shoes: add your name or picture or other creative touches! I've dabbled with it online, but never pressed "BUY". May be it's time...?