Peanut Butter Wolf, Take-Two, and Nike...slam dunk!
Collaboration fever has hit video game publishers now...2K Sports (aka Take-Two Interactive) have sponsored Peanut Butter Wolf's next Stones Throw records compilation. The oddly named "2K8: B-Ball Zombie War" ain't no joke. It's a 20-song banger with new collaborations from Talib Kweli, Q-Tip and MF DOOM rapping over beats by the late J Dilla.
The music will feature in Take-Two's roster of 2008 games. Nice one Stones Throw on this small step in the new business models for music. Cutting edge. Top it off with a real life basketball game and we're really getting the party on.
I drove around the block to find "The Point", a new sneaker showcase store on Cahuenga Blvd. that features Nike's iD studio too. In the back is a ball court that used to be kinda run down. Amazing what corporate money can do...
Nike and Stones Throw kicked off the tour with a 3x3 street basketball tournament. 16 teams made up of Stones Throw, sneaker kings "UNDFTD", Amoeba, my local vinyl emporium "Turntable Lab", La Brea Family (Stussy/Union), Fairfax Family #1 (Supreme/Hall of Fame), Fairfax Family #2 (The Hundreds/SLB/Flight Club), Blends, Proper, Greyone, and, umm, LVMH?!
Thanks to Britt for the heads up!
Don't sleep on the holiday tour dates across the US for the 2K8: B-Ball Zombie War tour.
Labels: Basketball, NikeiD, Sneakers, Stones Throw, Take-Two
0 Comments:
Post a Comment
<< Home